DATAREUM

in #ito8 years ago

Datareum is a decentralized marketplace that will enable individuals to monetize their personal data, selling it directly to market researchers, academic researchers, and other interested parties. Built on the Ethereum public blockchain, Datareum’s platform will facilitate this peer-to-peer transaction of sensitive personal information securely, without the risk of hacking. Using online surveys as a starting point for building the marketplace, Datareum will employ incentive mechanisms that, over the long-term, will ensure the availability of superior quality custom data, providing an indispensable tool for researchers of all kinds.

Background from DATAREUM

Working to a great behind the scenes, data brokering is a business that gathers and stores individual data about shoppers and pitches it to associations who require that data to plan their promoting systems.The data brokers collect this information from a variety of sources such as government records, browser cookies, and credit/debit card transactions. Various data types associated with this market include consumer data, commercial data, scientific data, real-estate data and geo-location data.

The Value of Data

As a matter of fact, measuring the genuine estimation of data isn't simple on the grounds that the applications for its utilization are quickly developing. To a company seeking profit then, data has significant value.

Size of the Data Broker Market

The data brokerage market, which can be viewed as a metric for esteeming data, all in all, is evaluated to be a $200Bn industry. The market is ruled by substantial universal players, for example, Acxiom, Equifax, and Experian that offer the most modern data collections.

Massive Growth Potential

A frequently cited measurement is that 90% of all data right now in presence has been made in only the previous two years. Some say that by 2022 information will be the most significant asset on Earth. The data broker market showcase particularly is anticipated to grow 27% every year as an ever-increasing number of wellsprings of information that can adapt are added to the ecosystem.

Benefit

DATA PROVIDERS

  • Take control of your data
  • Monetise your information
  • Release only what you want
  • Earn money by filling out surveys
  • Earn residual income on your data

DATA PROVIDERS BENEFIT

  • Consent
    • Data is only collected with provider’s explicit permission.
    • Provider chooses whether or not to make data available for resale.
  • Control
    • Providers choose exactly what data to make available for purchase or offer for free.
  • Anonymity
    • Only demographic details that have been stripped of personal information are passed on to requesters.
  • Immediate Payment
    • Once the smart contract has executed, providers have immediate access to their DTN. This may be exchanged on open cryptocurrency markets or sold back to requesters in exchange for goods and services vouchers.
  • Residual Payment
    • A provider who has made their data available for resale is entitled to residual payment as described in section 10.1 (Reselling Survey Data)

DATA REQUESTERS

  • Make custom surveys
  • Reduce costs by eliminating intermediaries
  • Resell your results on the Datareum Marketplace
  • Fund customer research by selling your products directly to your customers
  • Data requesters such as businesses, researchers, academics

DATA REQUESTERS BENEFIT

  • Relevant data from specified demographics only.
  • Trustworthy data taken by real human, not a bot.
  • Speed and convenience.
  • Ethically sourced data.
  • Maintain control of their funds without transferring to a central agent.
  • Specify exact research budget.

Token Details

Token Distribution Details

More information please visit Official Website Datareum and Official Whitepaper Datareum. And join Datareum Telegram Group Chat

Best regards

megusen

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