4 Youtube Monetization Models For Youtube Content Creators
YouTube is the most visited video hosting website in the whole world, with over a billion users who are the one-third of all people on the Internet. Every day, YouTube receives over a billion page views and some millions of minutes viewing time on videos on the network.
YouTube has a large user base that anyone willing to become a content creator on the network can tap into to create a business that generates passive income.
Today, I will show you four YouTube Monetization Models for YouTube Content Creators. There are other guides on the Web that will show you how to create content for the largest video network on the Internet.
1. YouTube Partner Program For Creators.
First, we will be looking at YouTube Partner Program that is powered by Google Adsense.
With the partner program, content creators are able to monetize the videos uploaded to YouTube with video ads placed by advertisers at Google Adword and also from YouTube Red subscribers.
Although the program is available to every content creator, a channel must have gotten ten thousand public views on uploaded videos. Once you have gotten over ten thousand views, you can go ahead to apply for an account with the YouTube Partner Program.
Go to https://www.youtube.com/account_monetization to apply when you have passed the ten thousand views.
Another thing is your videos need to be uncopyrighted or uniquely created by you. Any copyrighted video uploaded to your channel may result in your application to be declined.
You may also lose your channel to copyright infringement. You can read more about the Youtube Partner Program, the requirements, and approval process here: https://support.google.com/youtube/answer/72851?visit_id=1-636288027341501853-217721596&p=ypp_overview&hl=en&rd=1
2. Selling Your Own Products or Services.
Behind the most popular monetization model of using the YouTube Partner Program, a creator can also monetize their channel by selling a product or a service to their audience.
This will work if you have an e-commerce website, a freelance profile on any freelancing marketplace such as fiverr.com, freelance.com or any other service that has a website.
Since YouTube is the second most popular search engine on the web after Google search, you can be sure your customers can find your business if your contents are optimized with keywords that they are using to search YouTube.
A creator can place a link within the video player or in the description section. I am sure you know by now that YouTube is the largest source of free targeted traffic source on the web right now.
This model is so successful that an e-commerce business at https://www.luxyhair.com/ with Shopify install went from a startup to building a million dollar hair business just by uploading videos on their official Youtube Channel at https://www.youtube.com/luxyhair.
As at the day this post was written, Luxury Hair has 3,021,437 channel subscribers with video views reaching 6 million public views.
Let's assume 1% of those viewers clicked off to their website, that should be 60,000 targeted visitors to Luxy Hair's e-commerce website. If the online store converts at 20% because those visits were targeted, that is about 12,000 sales.
3. Selling Your Own Information Product.
Youtube can also be use to sell Information Products such as kindle books, pdf books, video causes etc.
A creator can use this method to create steady buyers for their products. All you have to do as a creator is to upload niche related videos that are valuable to your subscriber and viewers.
The sweet thing about this model is the more videos you upload to your channel, the more people you reach and the more information product sales you cash in.
Meet Jerry who is using this model to make thousands of dollars in income every month.
JERRY BANFIELD - https://jerrybanfield.com/
Jerry Banfield started marketing online in 2011 but got frustrated on how to get people to visit his website, until sometimes later when he discovered YouTube.
Today, Jerry's YouTube channel has 154,560 subscribers with the most popular video having 2,969,020 public views (imagine how much traffic he got if 1% of the viewer visited his site, that is over 29,000 targeted visits from one video).
You can check Jerry's channel here https://www.youtube.com/user/dukeacem
4. Selling Other People's Products and Services.
As a YouTube Channel Owner, you can get paid commission on sales you send to other businesses that are lazy to build their own channel and subscribers.
This is generally known online has Affiliate Marketing.
Sometimes ago, The New York Times posted an article on its website and shared the story of Loey Lane who started on YouTube doing fashion and accessory reviews on her channel.
After building a good subscriber base, FameBit helped her turn her audience into her own business that generates passive income for her.
With https://famebit.com/, creators can connect with over 17,346 trusted Brands looking to sell to their audience.
Apart from using famebit, you can apply directly to an affiliate network to have access to offers you can send your audience too.
CONCLUSION
With the above-listed monetization models, any focus creator with a good subscriber base can start to earn passive income and even build a solid business around a YouTube Channel.
If you know other models, please comment below.
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