Funnel of Network Marketing Business
I'm not against Network Marketing business. In fact, I recommend it as a start up business. It's a good place to start developing your sales and leadership skills. But the only thing that turned me off is the amount of time they take, presenting the business.
People do not have plenty of time yet there are plenty of opportunities out there that people want to filter. I think, the business will expand better if they prioritize talking to 100+ people a day and let these people filter themselves in or out of business rather than talking to 5 or 10 people a day for long hours, trying to convince them.
image source: Google
I believe that if someone is really open and fit for a certain kind of business, they don't have to spend hours, trying to convince and lure that person to join. He will voluntarily join by just knowing some important facts.
4 Stages of Filter in Network Marketing:
- The Right-fitting Stage
Info that you need to know:
- Name of the Company
- Joining Fee
- Products
Does the capital match your budget?
Do the products appeal to you? If not then there's no need for you to know the company's background, CEO, stats etc. Save your time and go home.
- The Mechanics Stage
Info that you need to know:
- Company's Regulation
- Registration Process
- Compensation Plan
- Mode of Payment
- Product Pricing
If you like the products and it fits your budget, then you have to know the mechanics of the business. These info will show you if the business will be profitable and efficient. These are also critical factors in deciding if you're going to join the company or not.
- The Background Stage
Info that you need to know:
- Company's Background
- Founding Date
- CEO
- Stats
- Vision and Mission
This is the stage that you have already decided to join the business and you want to know more about the company so that you can introduce it to others.
- The Motivation Stage
Info that you need to know:
- Testimonials
This stage will prepare you to accelerate your results in any business or endeavor. A lot of Network Marketing companies put this at the beginning of their presentation because motivation is a core of every progress. But you won't be in the venue, attending the presentation if you're not motivated to do business. You' re just looking for the right one that fits you with your very limited time.
Why I am I saying all these? Because I saw the potential of the industry and what's blocking that potential. Business- minded people think of business and want to get straight to the point. No need for 3 hours of motivation or introduction.
image source: Google
I guess, it is a common factor for everyone to see (first and foremost) if they match with the business opportunity. It is also inherent to people to think that a well-versed, long presentation might be luring you, sales- talking you.
image source: Google
Think about it. There's no such thing as business for everyone. Those people who succeed will claim that this is the business of the century and those who fail will claim that, it's a scam. There's no such thing as business for everyone. There's only the right business for the right kind of people.