BUILD AN IDENTITY, BUILD A BRAND!

BUILD AN IDENTITY, BUILD A BRAND!
A brand is a personality a person is identified with. It is the face one wears in the eyes of people, it is the lips that speaks about you, your values, services, ideas and everything you're known for. If your name is mentioned in a place or organization, your brand is the identity or picture people hold in their hearts about you.

Photo Source : My photo
As a writer, an artist, an entrepreneur or whatever you wish to be known for, you have to build an identity such that it does not only end in the community you live but beyond because your brand is your voice and your strength. How you positively position or advertise your brand also affects how you excel in your field of endeavour.
Now gaining attention is one of the keys that boosts your identity daily. It is of importance that you vigorously promote your brand, publicize your craft or business, tell people what you can do, and don't just tell them but show them too. I know some religious or self proclaimed righteous folks will attack me here and say that is "pride" but then advertising your craft and blowing your trumpet are different games entirely.

Photo Source : Pixabay
Next, you don't just build a business identity or gain a title as a writer or whatever title your mind sets on then you stop saddling your boat and expect to excel without effort. You need consistency to be known for what you do, it should be a culture such that you're sort for when your services are required.

Photo Source : Pixabay
It's sad but realistic that you don't only need money to excel in whatever field you wish to specialize, you also need an identity that speaks for you, a developed craft that earns you wealth slowly, a name that reflects on the minds of people, so strive to build for yourself a brand, promote it, live for it and live with it!