SEDUCTIVE BRAND MYTH
There’s an assumption that a strong brand equals goodproducts, which isn’t necessarily true.
Something awesome which has created conversations on and around campus was found on a noticeable statue right in front of the University of Lagos library. A can of Red Bull.
The brand has been involved with many activities on campus ranging from sporting activities, partying and the Red Bull cars been around campus. The brand also uses a seductive brand marketing myth.
Could placing a can be on their seductive brand myths?