Steemhost.com | Walkthrough for Hosts 20180601-10
Specifying the Area of Interest (Tags)
If you are a host who is representing a hotel who wants to advertise on steem, there will be hosts with specific areas of interest that you will want to offer the advertisement to. For instance, you would want to target hosts who have expressed travel as one of their areas of interest.
It is important to remember that these specifications are accumulative. Perhaps I represent a hotel in India who want to attract tourists from the USA, Canada and UK. I would add those three locations and add a number of "tags" which would best attract travellers.