Noizchain - The advertisement enhancer
Introduction
We have come to an era, where almost every task is performed with the intervention of technology in one way or the other. Our lifestyle has become technology-driven and dependent in many ways. The way we conduct our business too has changed drastically, now there is no need of having a physical store, but just an e-commerce platform would solve your purpose. The way we market our products too has changed, previously, we used to communicate verbally about our products or services or in written form of brochures, but as the time progressed and technology advanced, the way of marketing too witnessed a great leap in terms of performance. Currently, digital marketing through social media sites, providing Ad banners, E-mail marketing, and others are widely used for marketing purposes. It is an ecosystem, where the advertiser, consumer, and publisher meet to advertise products or various services as per the requirements. This is a huge industry and we can feel that too, we see a lot of chunks of add-on several websites that we visit, in our profile timelines or in the spam folder of our E-mail account. The noticeable thing about the advertisements is that it is not always relevant to us and mostly irrelevant. The most crucial thing about these advertisements is that they are not always safe and clicking on them could sometimes lead to critical issues in our system, that might lead to the loss of our data. The data we share through this advertisement is not safe either nor there is any proof for the advertisements to be genuine or reliable. To counter the above flaws in the digital marketing industry, Noizchain introduced his platform for publishing advertisements.
Solution Offered
Noizchain is a blockchain based decentralized platform, which uses Artificial Intelligence as a powerful tool to fight the fraud advertisements over the internet and gain in the maximum user interaction through genuine advertisements. It uses an AI bot to eliminate the click frauds through online advertisement. It uses two ways to gather maximum consumer attraction by incentivizing them either on direct conversation with the ads or through direct sales. It aims to provide a completely transparent platform, where the consumers and advertisers know each other's identity and thus help in gaining the trust of a customer for an advertisement, which would be benefiting for the advertiser of the product. It prevents unauthorized sharing of consumers data to the advertisers without their prior knowledge and permission, This increases the data safety of the users in this platform.
This platform would empower consumers to give their feedback on the advertisements they come across. They would be able to state their opinion about their liking for the advertisement or not. This would eliminate unworthy or foul advertisements from the internet and thus make a better place for both the consumers and advertisers. It also has a scheme for CSR activities, which are to be undertaken by the advertisers through a portion of their spending on the advertisements. This platform would provide a highly enriching experience for the advertisement consumers with the help of AI.
Conclusion
The major source of marketing of a product or service of a company is through the online advertisements and digital marketing, so it is inevitably necessary to optimize it to the most in order to ensure utmost profitability. This platform is not only maintaining the quality of the advertisements for the consumer but also contributing to the engagement of users to the advertisement. It is surely going to be a gamechanger in the digital advertisement industry and has much to contribute to the society too.
Website - https://noizchain.com/
Whitepaper -https://drive.google.com/file/d/1FgyrU55C6dOtrl-PVlISCxxw53ijLguq/view
ANN - https://bitcointalk.org/index.php?topic=3641176.0
Telegram - https://t.me/noizchainenglish
Published by - dannywhelan
Btalk profile - https://bitcointalk.org/index.php?action=profile;u=1606458