Essentia ICO Review

ICO REVIEW

Contents
Pros ............................................................................................................................................ 1
Introduction ............................................................................................................................ 1
Problem & Solutions .............................................................................................................. 2
Team ....................................................................................................................................... 3
Partnerships ............................................................................................................................ 3
Why Essentia .......................................................................................................................... 4
Why Blockchain ......................................................................................................................... 5
Crowdsale .................................................................................................................................. 5
Cons ........................................................................................................................................... 5
Competitors ............................................................................................................................ 6
Roadmap ................................................................................................................................. 6
Conclusion ................................................................................................................................. 7
Page 1
Pros
Introduction
Essentia is a masternoded mutli-chained set of protocols connecting centralized and
decentralized resources to create new powerful interactions and experiences.
A scalable and modular data management framework providing interoperability between
centralized and decentralized data across multiple chains and devices. It comprises 2 main
components — Essence and Synergies.
Essences — entities own their own data, which is linked across multiple services.
Synergies — the connections between different platforms, resources and modules allowing
interoperability.
In Essences, entities own their data, interlinking them across multiple services. They can be
of individuals, companies, groups or organizations, effectively creating decentralized internet
users, making interoperability between them also possible by subIDs, permissions and selftriggering,
information related, smart contracts.
Synergies are the connective tissue of operations. They link different platforms, resources and
modules together for them to be able to interoperate.
Some of the platforms highlights include:
• It is a decentralized framework whose access is limited not only to humans but can also be
used by IOT devices and machines and so on.
• It is a highly scalable, flexible and a trustworthy platform that provides efficient integration
of centralized and decentralized resources.
• It is an open – source network that incorporates both hardware and software.
• Its operation is very simple but powerful in nature.
• It focuses mainly on the privacy of users.
• It offers a decentralized server or desktop to the users.
• It does not need any kind of identity details like phone number, email id or centralized
application.
• It gives support on a 24*7 basis.
• An ERC20 token that operates on the Ethereum network
• Fungible (i.e. each token has the same worth and is interchangeable)
• It keeps each and every data in a private and confidential manner.
• It offers safe and secure storage of data or information.
• Used to pay for additional services and features
• Exchangeable for ether and other cryptocurrencies
• It gives access to all kinds of users, since it is a multi-chain cum multi-asset framework.
• It helps in the creation of effective blockchain operating systems.
• It provides integration with a variety of major blockchain projects including etherDelta,
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ethereum, Storj and Gnosis and so on.
• Current projects already integrated with Essentia include: Ethereum, EtherDelta, IPFS,
Storj, Bitcoin, KyberNetwork Siacoin, Ledger Nano S, Flyp.me, Aragon, Mysterium,
Statusand more.
• It unifies all the dApps in one place
• Acts as a gateway with multi – networks
• Modular / Scalable (add apps, platforms seamlessly. The framework allows for millions
of users simultaneously.)
• KYC and GDPR compliant (Conform to enhanced verification procedures safely without
risking data or privacy. Both for companies and users.)
• Interoperability (The ESSENTIA ONE network allows for seamless integration on
multiple blockchains and with multiple protocols. It is designed to enable, and allow,
cross-chain operations and transaction while also being able to integrate resources from
different blockchains under the same secure environment.)
• All in one seed (One secure seed. Countless applications. Essentia is the key that unlocks
your decentralized web experience. KYC and GDPR by default Conform to enhanced
verification procedures safely without risking your data or privacy.)
Essentia aims to create a fully functional and personal platform. The functionality of the
platform is built from "seed" to the outside, based on basic cryptographic capabilities such as
signing, verification, encryption and decryption.
Problem & Solutions

1. Users do not have control over their data.
   With Essentia you will have control over what companies have access to use.
2. User data is used by services providers without permission for profit.
   ESS will stop the use of private information that is often sold to advertisers etc.
3. Centralised systems are not secure and have a single point of failure. A node can
   go down but the network will continue to be functional.
4. Users require separate credentials for almost every service.
   With ESS you will only need on set of credentials for all access.
5. Corporations have little or no responsibility once a breach or hack occurs.
   ESS will eliminate that trend.
   Page 3
   Team
   Team members are highly experienced in the technological aspect of blockchain and more
   than capable of development within the space. Another advantage is the time the team has
   had together, making them strong and well aware of their product and competitors.
   The Essentia team is has four founders, over twenty tech & designers as well as nine business
   and social members.
   Matteo Gianpietro Zago – Project Lead Matteo is an advisor in blockchain-related startups
   since 2014. His career in business started 8 years ago by creating his first project with a
   budget of € 10. He turned that into a real business, which serves Fortune 500 companies like:
   Uber, Alphabet, Facebook, Tencent.
   He’s the author of the Facebook Bible and the Twitter Marketing Guide, bothbest-selling
   books on Amazon.
   Mirco Mongiardino – Product Lead Mirco is a web entrepreneur with strong experience in
   building tech products for data analysis, data driven marketing and media acquisition. He
   discovered Bitcoin in 2013 and fell in love with the revolution ever since.
   Starting building companies from his bedroom since he was 16, Mirco now manages more
   than 40 people spread across seven countries, with offices in Amsterdam, Lviv and Dubai.
   Vladimir Holubovych – Operations Lead Vladimir’s first step in business started when he
   was 19. He created advertising campaigns for Italian companies initially and for international
   ones later. His ideas helped the largest Italian public television stations and world-famous
   political figures successfully execute their online marketing strategy.
   Vladimir took a great interest in blockchain in 2014. He invested in several startups, aided by
   his extensive experience in online marketing strategy.
   Advisors: Essentia One has put together a specialized unit of advisors to guide the growth of
   the business. Each person in their advisory team is a technology/blockchain heavyweight.
   Advisors include co-founder of the Blockchain Academy who also invested in RSK Labs,
   Labfresh and Dropbox; a Managing Partner of TLDR Advisory and Hedge Fund working
   with Quantstamp and previously co-founded a GPU/ analytics company backed by NEA,
   NVIDIA and Google; Head of Strategic Sales atMotorola Solutions; a Member of the Board
   of Icon Foundation as well as experience with Vodafone, Cellnet and News International;
   founder of charity project AidCoin (raised $19M).
   Partnerships
   Essentia has an extensive array of partnerships with some of the strongest leads and experts
   within the blockchain community. The current roster of partners is as follows:
   Page 4
   Why Essentia
   • Essentia One provides a gateway to decentralized resources and, through them, traditional
   internet services, while also having exclusive, full control, over their identity, digital
   life and data.
   • Essentia fills the solution gap of the current landscape and makes available a complete and
   versatile multi-chain framework. Its primary goal is to empower users with a toolset
   of decentralized solutions, which seamlessly integrate with on-chain or off-chain
   systems, services or resources.
   • Essentia protects users’ privacy, needs and security by developing a bleeding-edge and
   user-friendly framework. The Essentia framework gives full and granular control to
   users and enables them to act anonymously, pseudo-anonymously or publicly.
   • Users can decide whether or not to share their data in part or in full and when, how and
   where that data is shared. Beyond the ID system and its connected data and metadata
   tools or services, Essentia also provides secure, trustable and decentralized software
   environment solutions that can run on all major OSs and hardware.
   • Essentia is the connective tissue between the user, decentralized resources and traditional
   systems. It enables anyone, anywhere to take advantage in full of current and future
   technologies. The Essentia framework is the missing link that finally enables a
   trustable, simple and powerful way to interact with decentralized systems and
   everything that can be connected with them, whether software or hardware.
   Page 5
   Why Blockchain
6. Anonymous and Encrypted by Default
7. Open Source
8. Agent Agnostic
9. Fault-Proof
10. Language Agnostic
11. Future Proof
    Crowdsale
    ESS public sate will start from June 25th, 2018 to July 8th, 2018.
    Total supply of 1.755B ESS tokens where 2 million are up for the public sale. And the overall
    hardcap with $25M USD
    Base Price: 1 ETH = 15,000 ESS (~6.66 ETH minimum to run masternode)
    Allocation:
    45% for token sale
    7% for team
    10% for founders
    9% for advisors
    10% for project reserve
    15% for masternodes
    4% for ambassador program
    Tokens distributed to the team and developers will be locked for 18 months with a 6-month
    cliff. Depending on each case, tokens distributed to advisors will be locked between 6 months
    and 1 year.
    Cons
12. Core Technology Risk
    The solution built on core technology that is immature and yet unproven.
13. Lack of Adoption
    Page 6
    This project success depends on the attraction of users and third parties providing
    services at a level of sufficiency to become or remain useful.
14. Regulatory Risk
    Because laws are not yet fully on track with blockchain technology, there is a risk that
    Essentia One needs to make substantial modifications to their token dynamics. It is
    not known if, when, or to what degree different jurisdictions will interpret existing
    laws and regulations or adopt new laws and regulations that could adversely affect
    them.
    Competitors
    A component of Essentia is on the ID service, for which there are a lot of competing projects
    such as uPort, Civic, Selfkey, Traceto, Bridge Protocol, Valid Global, and others. Even with
    that being the case Essentia’s scope is far greater than just an ID service.
    Roadmap
    The road map is published as a separate document and offers a trimestrial outline of product
    milestones and upcoming projects. Highlights are:
    • 2018 Q1: Creates the dApps platform, the file storage platform, the multi-purpose property
    example, the first launch of the token.
    • 2018 Q2: Create VPN platform, TOR platform, third-party eLogin ID management system,
    second token ad program.
    • 2018 Q3: Native mobile application release, ESS framework beta release, ESS software
    release, third release.
    • 2018 Q4: Release of EOS beta
    • 2019 S1: Interoperability, multi-language integration.
    2019 S2: Out of the final product.
    Page 7
    Conclusion
    Presentation: 5/5

• Great website and strong presence within the crypto community. Highly detailed
  whitepaper.
  Project: 4/5
• Working product (one of the few functioning products on the ethereum mainnet).
• The chance of dApps becoming mainstream, ESS will be in the forefront of the trend.
• The Masternode mechanism encourages token holders to stake ESS tokens, reducing
  the velocity of the tokens, which in turn increase the scarcity of it.

• Lot of local competitors.
  Team: 4/5
• Team is filled with blockchain experts.
  Rating: 4.5/5

Keynotes from Essentia:

• hard cap almost reached
• token sale is live and open to public now (please include this in description aswell): ICO is
  live as of June 25 2018
• they have about 15-20k users using there working app.essentia.one already (you can
  use/show this in the video as it is there product..). this is a big deal because most ico's and
  crypto projects do not have anything to show.
• It is important to mention that essentia is backed by important investment funds (it is
  outlines on the main page who is backing the project. example: Bitfinex is an investor (shows
  a bunch of supporters/partners on homepage)
• Project is backed by important VC's.. whereas most ICO's are not"
• Talk about the project as you like - I personally think its a very strong one.
• they have launched a $11 million fund for growth of projects on its protocol:
  https://bit.ly/2K464GM
• they have also a $1 million global hackathon: https://bit.ly/2MNdA7m