The Billion Dollar Secret on Success Today - Rafael Badziag interviewed by Nick Nanton
Rafael Badziag interviewed on Success Today by Nick Nanton, the 5 time Emmy Award winner. The interview has been featured on all major American TV networks: ABC, CBS, NBC and FOX. Rafael answers questions about his mission and The Billion Dollar Secret.
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Video transcription:
Hi. I’m Nick Nanton and welcome back to Success Today. My next guest says you should not listen to millionaires because they’re just mediocre entrepreneurs. My next quest is Rafael Badziag the Billionaire Magnet. Welcome to the show Rafael.
Hi. Nice to meet you here Nick.
It is great to have you. So you have spent your career being successful but you realize that there’s another level of success beyond what everyone else strives for. And I’m fascinated to talk to you about it. You’ve written a book a book on it, you’re best selling author. Tell me more Rafael.
Well, let’s start with who I’m. Right? I’m a serial entrepreneur, motivational writer and speaker. And I started in 90s pioneering e-commerce in Europe. I develop the first online shop for bikes in German speaking market. It became a multimillion-dollar company. Then I went into investing in Internet projects and in digital assets. And the last three years I’ve been traveling the world and meeting the most successful entrepreneurs in the world. Who accidentally also belong to the wealthiest people on the planet. And I’m writing a book about that The Billion Dollar Secret.
Great. So The Billionaires Secret. So you traveling the world interviewing billionaires, what made you wana do that?
You know, after many years of hustle in my company I became quite successful. I would say moderately successful. It became a multi-million dollar company. But it was always a struggle. It was stressful. I knew people who started later became a greater success. It’s look much easier to do. And I didn’t feel successful with that. And I realized there was something missing in my personality as entrepreneur. I wanted to improve and I started going to the self-development conferences, to the business seminars. And at one of the seminars I was in the situation where people were high-fiving each other, enthusiastically shouting to each other ‘you’ve got a millionaire mind’. And it somehow didn’t resonate with me. Right? And I realize I was millionaire myself already. So this wasn’t a big deal. Right? And I wanted to become better in business. Right? And there are a lot of books about how millionaires think. And this is just mediocrity because nowadays being a millionaire as an entrepreneur this is average. In the States one in twenty people is a millionaire. It isn’t a big deal to become a millionaire as entrepreneur nowadays. I just wanted more. I wanted to improve. And I wanted to learn from the best people in the business. And who are the best people in business? There is one objective measure of business success. It is the net worth. Right? So, the value you have created in your business career. So the most successful entrepreneurs are at the same time the wealthiest people on the planet or in the world. And we call them billionaires, billionaires with B. So at that conference I realized I would rather have a billionaire mind instead of having a millionaire mind that I had already. Right? And I had this crazy and seemingly impossible idea to interview some of the best entrepreneurs in the world in order to find out what in theirs personalities made so extremely successful. And this is what the book is about.
Now you interviewed what 20 billionaires for the book. Is that right?
I have met 28 billionaires, out of them 25 are in the book.
That great. And so, we talked a little before and you said you don’t think that ever been done before. Tell me about how hard that was or maybe some the experience.
The project itself is a big success already. Because if you look at the numbers in the world on average one I five million people is a billionaire. To meet a billionaire on the street by chance it’s similar probability to winning the main pot at the national lottery. To meet one billionaire. I have interviewed 28. So do you know anybody who won the pot in the national lottery for 28 times?
I do not.
Probably not. It’s mathematically impossible. Nevertheless I manage to do that. It has never been done in the history. Nobody challenged himself to do that or nobody dared to do that. I did it on the global scale for a book project. So this is one of the things. And the other thing is what you learn from that. I mean what I have learned from the billionaires. Around one year ago I have the rough form of The Billion Dollar Secret. I have identified and codified 20 principles that made them so extremely successful, all of them, this is a common denominator of them. Those principles I call The Billion Dollar Secret. And I started to apply them in my company but I was traveling most of the time for the project so I applied only the soft principles, only the thing about communication, about how we deal with each other, with customers, how we approach problems. Only the soft part. I didn’t change any processes, I didn’t change nothing in the structure in the company. Nevertheless in the last year I have doubled the revenue of my multi-million dollar company. And I have tripled the profit. So the principles work in business. Right?
Absolutely. Now you know it reminds me much of Napoleon Hill Think and Grow Rich. He was tasked to go interview the most successful people of the time and he basically distilled down what they were doing that was working. And that book has been shared and revered by people for I mean decades and decades. I mean it sounds a lot like that so is your hope to help share these secrets with the rest of the world so they can…
Absolutely. So first of all the difference between me and Napoleon Hill is I did it on a global scale. Yeah. Because of that time it wasn’t possible to travel that much so he talk only to Americans. So I did it on a global scale. I compared different cultures, different world regions, different religions, industries and also age groups and distilled the common denominator of their mindsets. I analyzed their minds, their hearts, their souls to answer this question: What makes them different from everybody else? So this is The Billion Dollar Secret. And with that knowledge… this is really unique knowledge of self-made billionaires. All the participants in my book are self-made billionaires.
That a big distinction by the way. They made it themselves, they didn’t just inherit the money, didn’t win the lottery, they’re self-made.
Exactly. So they went from zero to billions in one lifespan. This is a knowledge that hasn’t been available until now. And it will help the ambitious entrepreneurs around the world achieve outrageous success in their lives and of course make the world a better place. So I encourage the viewers to go to my website and to download the report Three Billionaires Misconception That Hold You Back. This will be a good starting point to change their attitude towards what is possible for them and to see what they can achieve from the position they are in right now.
I love it. So I can go to the website, we have that up on the screen and download for free. That’s awesome. You’ll get free education. Now, before you go I’d like to ask the smartest people that I meet one question and it’s this this: What’s the one thing you’d encourage people to help them thrive no matter what economy were in today? But if you have one piece of advice. I know there’s way more than one thing but what’s one thing you would share?
So if I had to choose just one thing, just one message I would say this: Don’t learn from millionaires, this is entrepreneurs’ mediocrity, learn from the best in the world, learn from the billionaires. And read my book. My book will give the tools to achieve things that you deemed impossible. And forget everything you have heard about success until now, because this will raise your game to a completely new level. That’s my advice.
I love it. You heard it here first. Rafael Badziag, he says do not listen to millionaires check out the The Billionaires Secret. Thanks so much.
Thank you.
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