Newslink: Why Esports Are A Golden Opportunity For China's Beer Brands To Get Millennials Drinking AgainsteemCreated with Sketch.

in #newslink7 years ago

Sports, beers, and bros is one of marketing and advertisement’s most tired, most gendered and most trusted consumer archetypes.

https://www.forbes.com/sites/augustrick/2017/11/23/how-to-market-beer-to-chinas-millennials-the-answer-could-be-in-video-games/#539a34ca2314

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