Building a Story Brand 🏢 If you are into Business or Marketing then this is a good ...

... read.. I won't say it's the best because it's emphasis on Email Marketing is outdated i feel (with Social Media Platforms evolving) 📈
But, if you are looking to create a Brand that transcends price action on Consumers (like Apple) and want to create an effective Mission Statement, this is your Go-To book! 📖

I'm making sure I'm reading at least a Book a month & though my inclination is towards History/Philosophy i sometimes prefer Book's that can help improve Business skills 📚

The next one ➡️ 21 Lessons for the 21st Century by Yual Noah Harari 🤩